Let's talk about outdoor advertising.

For outdoor advertising is any information of an advertising nature, located in an open area. Cloth is everything - the surface of buildings, structures, elements of street equipment, billboards and so on.

In the light of the fact that there are a lot of advertisements in the modern world, creative people have to be more inventive. Now the course is all - textures, volumes, the effect of presence, wit, sometimes even dramatic.

For example, Amnesty International narrates about the prohibition of the death penalty. For clarity, lampposts in Germany were turned into gallows. And the world-famous fast food chain McDonald's held a rally: when ordering breakfasts, they relied on free coffee. Vancouver Agency Cossette has discovered the original solution - they have refined the lamppost in the style of a coffee pot and a glass of McDonald's.

However, it's interesting to use not only lanterns. Реклама Adidas in 2008, on the eve of UEFA EURO, was presented in the Vienna Park Vienna Prater - inside the Ferris wheel is housed the 42-meter figure of the famous goalkeeper Petr Cech with eight hands, alluding to his incredible goalkeeper talent.

With these and other brilliant advertising solutions, we are pleased to introduce you.

Photogallery Total | 7 photos